Sales Productivity Tools

Improve Sales Team Performance

Why are your salespeople unproductive?

It’s seldom a challenge to determine that your sales team is not productive–that’s usually obvious. Why aren’t they producing results? Just because a salesperson is not converting sales, does not necessarily mean they are bad at their job. Salespeople of all skill levels often become more productive when provided with the proper tools to qualify leads and advance them through the sales process.

Effective sales collateral is one piece of the puzzle. Equally important are the tools and training you provide so that a salesperson can effectively match your solution to the needs of your buying market. This includes Core Messaging tools, market identification tools, data management systems, and training support that enables more productive activity, thereby increasing the Average Conversion Rate and Average Contract Value results of their work.


of the average salesperson’s day is spent on non-revenue generating activities, including not knowing where to find good prospects or recognizing them once they find them.

Atomic Revenue’s Sales Productivity Program

Diagnose. Resolve. Optimize.

Our Sales Productivity Program provides the necessary sales support with highly functional sales tools that direct sales teams to produce more effective results. Our program accounts for all phases of the sales process, including prospecting, qualification of leads, and sales conversion.

Objection Handling

We create a detailed and customized tactical strategy and plan for qualifying, evaluating and effectively addressing the specific challenging objections that your sales team will most likely encounter.

Utilization Training

We combine instruction, interactive discussion, and role play scenarios to reinforce the application of the Sales Productivity Program Modules. With utilization training, you also get the bonus of a Sales Meeting Plan Audit.

Discovery & Requirements

We develop a questioning framework that’s designed to diagnose a prospect’s requirements, prioritize information collection for maximum utilization, and focuses core meeting purposes and objectives dependent on the stage in the sales pipeline.

Opportunity Qualification

We create a graphical “stoplight guide” that provides transparency around assessing and qualifying the best opportunities to pursue. This allows for proper coordination and a unified direction for goals and activity which improves sales management as sales productivity increases.

What Jon has to say about Atomic Revenue...

The language and terminology you helped us develop through the Core Messaging Program have really improved our effectiveness in lead generation, as well as with speaking to new prospects in general. The new messaging helps us quickly convey the value propositions that are important to our customers.

Jon Dobson

CEO, PayRecs

What Adam has to say about Atomic Revenue...

The Financial Operations Model by Atomic Revenue was instrumental in gaining traction and generating revenue for our software service company. 




What Nathan has to say about Atomic Revenue...

Tara and Atomic Revenue were invaluable in our process to streamline multiple data points to provide and present the KPI reporting that really matters to Executive Management.

Nathan Nelson

Marketing Operations Director, Enterprise Bank & Trust

What Jason has to say about Atomic Revenue...

Atomic Revenue has greatly impacted my work experience at OMiga, by shortening my sales ramp-up period. Their sales tools have helped me communicate real value to the 17 new clients I have on-boarded since joining OMiga only 7 months ago. 

Jason Clark

Sales Executive, OMiga

What Tom has to say about Atomic Revenue...

One of the most valuable outcomes of our engagement with Atomic Revenue has been the Impact Declarations. Now seeing how powerful they are in collateral it is clear why Value Propositions aren’t enough.

Tom Cooper

Co-Founder & CTO, Boosterville

What Karen has to say about Atomic Revenue...

When I met Atomic Revenue, bank leadership was happy with our traditional marketing but we had no marketing attribution data. Without performance benchmarks, we cannot measure the effectiveness or return-on-investment of a marketing budget. The market required a shift away from traditional marketing campaigns, but credible ROI metrics would be necessary to measure the improved impacts on buying behavior. This is the problem that Atomic Revenue solved for us.

Karen Loiterstein

Sr. VP Marketing

What Hassan has to say about Atomic Revenue...

We were looking to build our brand and better understand how to implement a digital marketing strategy designed to attract, engage and retain clients. Atomic Revenue's Digital Operations Audit shed light on what was working, and not working as well as we would like, allowing us to focus on what needed to be done without spinning our wheels.

Hassan Megahy

Director of Operations, HIPAAtrek

What Josh has to say about Atomic Revenue...

The digital audit Atomic Revenue performed for us was very thorough and was followed up with practical and concrete ways to improve performance, save money and approach our digital marketing efforts."


Josh Edler

Director of Digital Marketing, Decantery

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