Resources

 

How to Build a Go-to-Market Strategy

Are you refreshing your B2B company’s go-to-market strategy (GTMS) because the market has changed, or your offerings have evolved? Maybe you’re launching a new product or service or building an entirely new line of business? 

Why Atomic Revenue Runs on EOS®

Atomic Revenue’s expertise centers around the emerging discipline of Revenue Operations, which combines strategy and tactics for lead generation, sales conversion, and customer advocacy that results in full profit potential. We align all the parts…

Common Reasons People Call Atomic Revenue

Have you ever wondered what motivates B2B companies to reach out to Atomic Revenue for support? A truly comprehensive list of these reasons would be a mile long, so for the sake of this piece…

What Does It Mean to Be Data-Driven?

In the modern business world, there are certain terms and phrases related to data that are important yet poorly understood because they’re often misused or made to seem overly complex. I’ve clarified the meaning of…

How to Measure Growth with Customer Success Metrics

Do you know where your business is heading? How do you measure growth? Most business owners or leaders would say, “Of course we know where we’re heading; if revenue is up, we’re growing.” However, to…

How to Create Customer Advocates

On a scale of 1-10, how much does your company value customer advocacy? To tell you the truth, viewing customer advocacy as anything less than a 10 (major business priority) means that your company is…

Empowering a Strong CRO: What is Needed for Success

An effective Chief Revenue Officer is an integrator. A successful facilitator. A tech-savvy leader who is the champion of companywide objectives across all departments. Ultimately, a CRO knows when, where, and how to ensure anything…

7 Things to Consider Before You Change Your Prices

In today’s dynamic global economy, we all know that change is constant and increasingly faster. Your company’s ability and agility to adjust quickly to market changes impacts your revenues and profitability, especially when it comes…

Atomic Revenue Congratulates George Bardenheier Jr. on his New Role

Atomic Revenue announces the transition of George Bardenheier Jr. as Chief Revenue Advisor to Advisory Board Member. In this position, he can continue to support Atomic Revenue’s progress and innovation alongside his new full-time position…

How Manufacturers Can Finish Stronger in 2020

Last month, our team helped lead another edition of Midwest Manufacturing Advisers’ Tough Topics in Manufacturing webinar series, featuring speakers from Swip Systems, Mueller Prost, Evans & Dixon, and Atomic Revenue. In keeping with the…

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