Revenue Diagnostics
Manage Your Teams to Generate Profitable Revenue
Are your marketing, sales, and customer teams aligned for strategic growth?
Without a set of defined processes that a growing team can reference, your efforts to increase revenue will be inefficient. At many B2B companies, leadership spends too much time managing siloed sales, marketing, and customer service teams that don’t produce profitable revenue together.
As a result, scaling your revenue and profit margins in a systematic way is too hard, too daunting, too back-burner–and therefore, never done.
(Source: Aberdeen Research Group)
Mapping your Revenue
Production Process
Driving business growth requires knowing the route and keeping your whole team on track
(Source: Marketo and Marketing Professors)
Objectivity
Transfering your team’s experience, expertise, and insight to a growth strategist who objectively documents your revenue production processes and customer communications with KPIs.
Alignment
Prioritization
Revenue Diagnostics by Atomic Revenue
Diagnose. Resolve. Optimize.
Revenue Diagnostics is a methodical and comprehensive evaluation that documents all aspects of your current revenue production processes. Atomic Revenue uncovers missing and essential revenue-boosting initiatives and processes at each of the seven stages of the buyer’s journey. Prioritized recommendations address lead generation, sales conversion, and customer advocacy opportunities. Benchmark metrics provide visibility to measure company progress as your teams implement these recommendations as well as any other initiatives.
We help teams leverage their current strengths and understand where, how, and why opportunities exist through a three-phase process:
Phase 1: Revenue Operations Discovery
Phase 2: Gap Analysis Report
The Gap Analysis documents both internal and customer-facing revenue operations at each interval of the buyer’s journey, which reveals where to invest, where to cut, and how to measure.
Phase 3: Achieving Profitable Growth
Prioritized recommendations align with KPI benchmarks so that Atomic Revenue can help you determine whether to hire, delegate, or outsource to “Resolve” inefficiencies and “Optimize” profitable growth going forward.